Overview

Commissioned by WorkPlay Branding to capture social-first video coverage for Entreprenista's Founder's Weekend, a four-day wellness retreat. Worked alongside founders Steph Cartin and Courtney Spritzer to document the event in real time.

Responsibilities

• Captured 4 days of social-first video coverage

• Filmed keynote sessions, networking, wellness activities & BTS

• Worked closely with founders and the social media team

• Shot entirely on the DJI Osmo Pocket

Creative Output

• Edited a reality show inspired content series

• Created Reels and short-form assets for social media

• Produced content for sponsor partnerships and future event marketing

Documenting Leaders Including

• Steph Cartin & Courtney Spritzer (Entreprenista)

• Kim Perell - Co-founder of Juni, entrepreneur, investor, and founder who previously built and exited a company in a $235M acquisition.

• Anne Mahlum = Founder of Solidcore • Achieved an $88M business exit.

• Executive coaches, founders & wellness leaders